上汽大通MAXUS“高质高价”战略奏效SAIC MAXUS's "high quality and high price" strategy is effective

In 2023,SAIC MAXUSAs of 2023, SAIC MAXUS has achieved 12 consecutive years of positive sales growth, with annual sales exceeding 200,000 units, a year-on-year increase of 7%, of which overseas sales exceeded 96,000 units, a year-on-year increase of 107%, and cumulative overseas sales reached 320,000 units.

In the domestic market, SAIC MAXUS has achieved outstanding results in light passenger vehicles, pickup trucks, MPVs and other market segments. Among them, the light passenger vehicle family ranks first in the industry with a high market share of 34.3%; the pickup truck family has sales of over 55,000 units, ranking among the top three in market share; the MPV family has sales of over 45,000 units, ranking among the top three in market share.

上汽大通MAXUS

In overseas markets, SAIC MAXUS has made breakthrough progress in Europe, Australia, New Zealand, South America, Mexico and other regions. In the European market, SAIC MAXUS has ranked first in the market share in the UK, Norway, Italy, Spain and other countries; in the Australian and New Zealand market, SAIC MAXUS ranks first with a super high market share of 31.3%; in the South American market, SAIC MAXUS ranks in the top 10 of the market in Chile with a market share of 3.2%; in the Mexican market, SAIC MAXUS has sold more than 20,000 vehicles, and its market share ranks among the top three.

上汽大通MAXUS

The success of SAIC MAXUS is due to the effective implementation of its "high quality and high price" strategy. SAIC MAXUS's products are known for their high quality and high cost performance, and are favored by users around the world. In addition, SAIC MAXUS is also actively deploying in the global market to provide high-quality travel solutions for global users.

上汽大通MAXUS

Looking into the future, SAIC MAXUS will continue to adhere to the "high quality and high price" strategy, deeply cultivate the segmented market, and continue to promote the global layout to provide global users with a better mobile travel life.

Reviews

SAIC MAXUS achieved outstanding results in 2023, with breakthroughs in both domestic and overseas markets, thanks to the effective implementation of its "high quality and high price" strategy and its active layout in the global market.

In the domestic market, SAIC MAXUS has taken a leading position in light passenger vehicles, pickup trucks, MPVs and other market segments, which shows that the products of SAIC MAXUS have been recognized by Chinese consumers.

In overseas markets, SAIC MAXUS has made breakthrough progress in Europe, Australia, New Zealand, South America, Mexico and other regions, which shows that SAIC MAXUS's products have global competitiveness.

Looking into the future, SAIC MAXUS will continue to adhere to the "high quality and high price" strategy, deeply cultivate the segmented market, and continue to promote the global layout to provide global users with a better mobile travel life.

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